Our NYC Pop-Up

As part of our ongoing mission to support healthcare workers not just with great gear, but with real, tangible self-care, we recently hosted a wellness pop-up in New York City. This event was all about giving back to the people who give so much—offering them a chance to rest, recharge, and just have a little fun.
Held in a cozy indoor space in lower Manhattan, the event brought together a mix of interactive wellness activities, furry friends, good snacks, and even better vibes. From painting to petting goats, every moment was designed to help healthcare workers decompress and feel appreciated.
Art Therapy
We teamed up with Brooklyn-based artist Rachel Hearn to create a collaborative mural experience. Guests were invited to pick up a paintbrush and contribute their own touch to a large-scale artwork. Whether you added a flower, a heart, or just a joyful splash of color, it was about self-expression and shared connection.
There was something meditative about it—getting lost in a brushstroke, laughing with a stranger, stepping back and seeing what we created together.
Animal Therapy
Yes, there were puppies. And yes, there were goats. Because if anyone deserves to cuddle a baby animal after a 12-hour shift, it’s a healthcare worker.
We partnered with some amazing local friends to bring in therapy puppies, plus Buckhead Goats, who made the trip with their adorable crew of baby goats. Between the soft bleats, wagging tails, and general overload of cuteness, this was easily one of the most popular corners of the event.
Snacks
No event is complete without good snacks. A huge thank you to our partners:
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Nixie Water – for keeping everyone refreshed with sparkling waters in fun, bright flavors.
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Daily Crunch – for their crunchy, satisfying snacks that are perfect for a post-shift pick-me-up.
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Oddball – for showing up with something a little unexpected and a lot delicious.
These brands understand that little moments of joy—like a cold drink or a handful of something crunchy—can make a big difference in a long day.
What’s Next?
This was just the beginning. We’re committed to creating more spaces for healthcare workers to feel seen, celebrated, and supported—whether through wellness events, community pop-ups, or surprise gifts.
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